“Creative Recycling”: using imagination to give objects a second life
In 2015, the second edition of the "Creative Recycling" competition at Casino Barrière Bénodet brought together budding artists to promote upcycling. This "artistic" initiative aims to make guests aware of the circular economy.
Using recycled materials to create works of art, upcycling falls within the spirit of sustainable and ethical consumption. With a sculpture made from corks, a jewellery set created using pieces of metal, and a series of pipes transformed into a lamp, this concept put the spotlight on creativity. To share its Sustainable Development approach with its guests, Casino Barrière Bénodet came up with a fun activity: a creative art competition using waste materials.
Materials transformed into unique works of art
At the "Creative Recycling" big event, a panel of judges assessed works according to originality, inventiveness, aesthetics, and decorative or practical assets. Guests were called on to let their imaginations run wild and to reveal their hidden artistic talents. Formed of five people (a council representative, two journalists and two casino employees), the panel of judges recognises the ten most original works, which are then displayed in the casino's restaurant for one week. In 2015, 23 participants aged from 25 to 82 revealed their creations, each one more surprising than the last. Taking the top place on the podium, "The Shoe", a shoe redesigned to be a car, is ideal for children who love toy cars.
On the back of the first two successful competitions, Casino Barrière Bénodet has made this a permanent initiative. Many of the other establishments now want to reproduce this competition so that all guests can join in, combining environmental action with creativity.
Barrière Boutique
